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Subreddit Directory

Best subreddits for video marketing, YouTube strategy, and short-form content

Where video creators share honest analytics, not just view count milestones.

Video marketing Reddit is where the practitioners behind successful YouTube channels and video campaigns share the strategies, analytics, and production decisions that their public content never reveals. These communities are invaluable for video tool vendors, production services, and any brand investing in video as a growth channel: because this is where honest discussions about ROI, algorithm dynamics, and production trade-offs happen. Software-specific communities like r/DaVinciResolve sit alongside broader editing spaces like r/VideoEditing and r/editing, and the right one to engage with depends on whether the conversation is about a specific tool's workflow or editing craft in general.

8 subredditscurated for Video MarketingMember counts are rounded and change daily.

Written by the GrowReddit team

How we know this+

This guidance reflects how our team actually works on Reddit. We research subreddits by hand, read each community's posting rules and moderator guidelines before recommending it, and spend time reading threads to understand the tone and what genuinely earns upvotes. Our recommendations favour community-first participation, useful posts and honest comments, over promotional shortcuts. Subreddit rules change, so re-read a community's current rules before you post.

Top Video Marketing subreddits by member count
1

r/youtubers

650k+ members
Moderate moderation

YouTube creator community covering channel growth strategy, thumbnail optimisation, video SEO, and monetisation. Mix of small creators and established channels with 1M+ subscribers.

Best content types

Channel growth case studiesThumbnail A/B test resultsVideo SEO guidesAnalytics walkthrough posts

Posting tip

Analytics transparency drives enormous engagement on r/youtubers. Sharing your exact CTR, average view duration, and subscriber conversion rate with a breakdown of what changed them earns both upvotes and direct messages from creators trying to replicate the approach.

2

r/NewTubers

200k+ members
Lenient moderation

Community specifically for YouTube creators under 10k subscribers. Active discussions about the early channel growth phase, YouTube algorithm, and the equipment and tools that accelerate initial traction.

Best content types

Early growth strategy postsEquipment and software comparisonsAlgorithm experience postsMonetisation milestone guides

Posting tip

r/NewTubers is one of the most tool-recommendation-friendly subreddits. Small creators actively seek gear, software, and service recommendations. Genuine reviews of affordable video tools earn organic shares and brand trust with a highly receptive audience.

3

r/videography

400k+ members
Moderate moderation

Videography community covering camera gear, production techniques, colour grading, and the technical craft of video creation. Relevant for production tool vendors and brand video teams.

Best content types

Camera gear comparison reviewsColour grading walkthroughsGimbal and stabiliser guidesCorporate video production tips

Posting tip

Video gear comparison posts with real footage samples earn exceptional engagement. The community can spot spec-sheet reviews without actual test footage, always include real production examples.

4

r/marketing

1.9M+ members
Strict moderation

Marketing community where video ROI, video ads performance, and video's role in the content strategy mix are discussed.

Best content types

Video marketing ROI postsVideo ad format comparisonsB2B video strategy guidesVideo attribution methodology posts

Posting tip

Video marketing content in r/marketing needs ROI context. Posts that compare video investment against other channels with specific CPL, CPA, or engagement metrics earn more engagement than production-focused content.

5

r/filmmakers

300k+ members
Moderate moderation

Filmmaking community with significant brand and commercial video overlap. Discussions about client work, production processes, and building a sustainable video production business.

Best content types

Client work walkthroughsProduction budget breakdownsPost-production workflow guidesVideo production business advice

Posting tip

Production business content with actual pricing and client relationship management earns strong engagement from the r/filmmakers community. Behind-the-scenes content that shows the full production-to-delivery workflow, including actual costs, is consistently high-performing.

6

r/editing

90k+ members
Moderate moderation

Video editing community covering Premiere Pro, DaVinci Resolve, Final Cut Pro, and editing technique. Useful for reaching video editors who influence software purchasing decisions.

Best content types

Editing workflow walkthroughsNLE comparison postsPlugin and preset reviewsSpeed editing technique guides

Posting tip

Editing software comparison posts with the same raw footage edited in different NLEs earn exceptional engagement. The editing community wants to see actual export times, colour grading capability, and collaboration feature comparisons with real project examples.

7

r/DaVinciResolve

225K+ members
Moderate moderation

Software-specific community for DaVinci Resolve users, covering color grading, the Fusion compositing page, and the platform's free-versus-paid feature differences. Narrower than general editing subreddits, with discussion assuming familiarity with Resolve's particular workflow rather than editing technique in general.

Best content types

Color grading walkthroughsFusion and effects page tutorialsFree vs Studio version comparisonsWorkflow and project organization tips

Posting tip

Include your Resolve version and page (Edit, Color, Fusion) when troubleshooting, the software's workflow differs enough by version and page that vague questions get vague answers.

8

r/VideoEditing

520K+ members
Moderate moderation

General video editing community not tied to a specific software, covering technique, workflow, and career questions for hobbyist and amateur editors. Broader and more accessible than r/editing, with more beginner-friendly discussion of editing fundamentals alongside software-agnostic technique.

Best content types

Editing technique and pacing questionsSoftware-agnostic workflow discussionsPortfolio and reel feedback requestsFreelance editing career advice

Posting tip

Ask technique questions in software-agnostic terms when possible, framing a pacing or transition question around the editing principle rather than one specific program reaches a wider, more engaged audience.

How to post effectively

General posting guide for Video Marketing subreddits

Video marketing subreddits respond to demonstrated results and honest analytics. Share actual numbers, CTR, retention curves, view duration, rather than general advice. Video tool and production service vendors earn organic recommendations when they participate in technical discussions and answer specific production or optimisation questions. The communities that matter most are creator-focused, so framing content and tools in terms of creator outcomes (more views, better retention, faster production) resonates far more than brand marketing positioning.

Frequently asked questions

Which subreddit is most useful for YouTube channel growth strategy?

r/youtubers is the primary channel growth community for established creators. r/NewTubers is more accessible and more tool-recommendation-friendly for creators under 10k subscribers. r/TubeBuddy and r/VidIQ (smaller communities) are useful for platform-specific optimisation discussions.

How do video editing tools get recommended on Reddit?

Through specific workflow questions ("what do you use for colour grading on a tight budget?"), gear and software transparency threads, and direct comparison posts where creators share NLE test results. Tool recommendations from established creators in r/youtubers and r/videography carry exceptional credibility because they come from practitioners with public track records.

What video metrics should marketers share to earn credibility on Reddit?

CTR (click-through rate from impressions), average view duration as a percentage, subscriber conversion rate from views, and revenue-per-mille (RPM) are the metrics that demonstrate genuine performance understanding on YouTube creator subreddits. B2B video marketers sharing CPL and pipeline attribution data earn strong credibility in marketing communities.

Can video marketing agencies or tools use Reddit for client acquisition?

Yes, through demonstrated expertise rather than direct promotion. Posting genuine video performance breakdowns, sharing production process details, and contributing to platform algorithm discussions builds agency credibility organically. Video tool vendors that contribute to technical discussions and solve real creator problems consistently earn the organic recommendations that translate to qualified inbound leads.

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